The question "Am I possible?" is the beating heart of Get Rid of Yourself, and it echoes throughout Bernadette Corporation's existence on the borders of fashion and art. The group is influenced by Vivienne Westwood, Malcolm McLaren, and Jean-Luc Godard. They are also interested in new immigrant cultures surrounding their loft "headquarters" on the Bowery in New York City. Bernadette Corporation's interventionist projects function as a critique of our global culture, which constructs identity through consumption and branding.